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The most
rewarding part about being involved in a network marketing company is
that once you succeed you will never have to do a job search, career
search or have to go to a job finder ever again! You can kiss your
alarm clock goodbye too!
Network
marketing is a business model that is based on a company that
distributes products and serrvices through a network of independent
contractors. Network marketing is also more popularly known as
multi-level marketing (MLM), affiliate marketing, and tiered marketing.
Some of the more commonly known network marketing companies are USANA Health
Sciences, Amway, and Mary Kay. Personally, I like to refer to
network marketing as a relationship marketing.
To better
understand how network marketing works, think of it as a business model
that most people are familiar with, franchising. In a franchise, a new
business owner pays the company for the right to do business using the
company's name, products and services. The parent company agrees to
provide the owner with training, development, advertising and marketing
support. While the name on the outside of the building is that of
the parent company and the actual location is privately owned by an
indendent business owner. You can also think of network marketing as
having your own "virtual franchise". You can still make the same amount
of money as a traditional franshise owner such as Mcdonalds or even
more money without the large upfront investment and high overheads of a
traditional franchise.
While
network marketing is not an actual franchise business model, it does
work in a similar fashion. A network marketing company creates a sales
force of distributors that can purchase products or
services at wholesale and then sell retail to consumers just like any
traditional business. These distributors would then have the option to
leverage
themselves by training other individuals to do the same.
This is
commonly known as "sponsoring" in the MLM industry. Sponsoring others
allows you to make a profit on not only what you sell, but on the total
group sales of the people that you sponsoring and on any products that
they purchase. This creates leverage. It's been known to the top 10% of
the wealthiest people on earth that to become rich, you need to
leverage yourself through other people's efforts.
The main
difference between
traditional businesses is that most network marketing has very little
or no
back end headaches. Such as manufacturing, shipping and administration
work
leaving network marketing professionals to focus on what's most
important,
marketing.
Because
of the structure of a network marketing business, many people
mistakently believe that all MLM companies are illegal pyramids. In
actuality, most network companies are not illegal pyramids. The belief
that MLM companies are illegal pyramid schemes may have popularly taken
root in 1975, when the United States Federal Trade Commission (FTC)
accused Amway Corporation of being an illegal pyramid. However in 1979
a US Federal Judge determined that the networking marketing plan used
by Amway was indeed a legitimate business model. This decision in turn
helped to legitimize other MLM companies.
All
you have to ask yourself when researching any company is that is it a
legal or an illegal entity? Most successful companies have a track
record of success or third party reviews to give it credibility. Also,
think of all the other industries out there? There are scams in the
stock market, real estate industry, car industry and every other
industry that you can think of. The last penny stock I invested in
didn't even give me one penny return on my investment, they just ran
with my money. Isn't that a scam. Or how about purchasing a car which
is a lemon and you're not able to get your money back. Would you claim
to make the car industry an illegal pyramid?
Finally,
think of our government for example. How many prime ministers or
president's do you have for your country? 1 person right? Would it be
fair to say that the president of your country makes more money then
the office clerk at the bottom of the pyramid? Or how about a CEO of a
corporation? Do you think that he makes more money then the vice
presidents, and the the vice presidents make more money then the middle
managers and the middle managers make more money then the subordinates?
This is called an organization chart in traditional business. The only
difference between a true
network marketing company and a regular company that most people
work for is that you can be at the bottom of the pyramid and still make
more money then the person on top if you are with an MLM company with a
fair compensation plan which rewards you based on performance and not
based on where you are on the pyramid.
Go to
the section Best MLM Companies to find out which is the #1 rated
company that allows you to surpass people in terms of income even
though they have started over 17 years ago!
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